Limelight Software: Scaling Outreach with AI Agents
A case study of HubSpot
- Client
- Limelight Software
- Industry
- Software
Limelight Software used HubSpot's Prospecting Agent to reach 48,000 leads, resulting in 80% of leads becoming inbound.
The challenge
Limelight Software needed to scale their outreach efforts and transition from a predominantly outbound model to a more efficient inbound lead generation strategy.
The solution
The company implemented HubSpot's Prospecting Agent to automate the research and personalization of outreach to tens of thousands of leads.
The results
The company reached 48,000 leads and converted nearly 3% into sales-qualified demos within days, shifting the business to 80% inbound lead generation.
In numbers
- leads reached
- 48,000
- converted to demos
- ~3%
- leads now inbound
- 80%
Products and services used
Added by AntSpace from public sources (hubspot.com).